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🚀 Embark on Your Entrepreneurial Journey with The Complete Entrepreneurial Course!

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🚀 Embark on Your Entrepreneurial Journey with The Complete Entrepreneurial Course!

Course Breakdown: The Complete Entrepreneurial Journey

Are you ready to turn your business dreams into reality? The Complete Entrepreneurial Course is your golden ticket to mastering the art of entrepreneurship and building a thriving startup from the ground up! 🌟


  •          Course Name: The Complete Entrepreneurial Journey
  •           Offering: Access to all 8 modules for £500
  •          Who it's for: Students, Startup Owners, Anyone
  •          Duration: Various durations for each module
  •          Start Date: 01/04/2023 (Live Date of first module)
  •          Location: Hybrid (Option for in-person learning and online)
  •          Certificate: Awarded upon completion

🌐 Course Overview: The Complete Entrepreneurial Journey

Welcome to "The Complete Entrepreneurial Journey," a transformative course designed to equip you with the essential skills, knowledge, and strategies to navigate the intricate world of entrepreneurship successfully. Whether you're a budding entrepreneur, a startup owner looking to scale, or someone simply curious about the business realm, this course is your gateway to unlocking the keys to entrepreneurial excellence.

🚀 Course Topics: This comprehensive course is divided into eight modules, each meticulously crafted to cover critical aspects of the entrepreneurial journey. From foundational business concepts to advanced strategies for securing funding and protecting intellectual property, each module is a stepping stone towards mastering the art of entrepreneurship.

Module 1: Getting Started with Your Business

Course Lecturer: Harry McDonough

Linkedin: https://www.linkedin.com/in/harry-mcdonough-456341107/

  • Live Date: 01/04/2023, 5 – 6:30pm
  • Duration: 1:30 Hours, 1 Lesson
  • Overview: Discover the fundamental keys to launching your business journey, covering business registration decisions, commercial bank accounts, taxes, and more.
  • What You Can Achieve: Establish a solid foundation for your entrepreneurial journey, make informed business registration decisions, and gain practical insights into navigating the business realm.

More Details

Embark on the entrepreneurial journey by delving into the critical aspects of initiating your business. This module serves as your compass, guiding you through the foundational keys necessary for a successful launch.

  • Explore business registration decisions: Gain a comprehensive understanding of the various business structures such as LLC, S Corp, and C Corp. Uncover the implications of each, allowing you to make informed decisions tailored to your venture's unique needs.
  • Insights into tax considerations and share types: Navigate the complex landscape of taxes, including VAT, Corporation Tax, PAYE, and National Insurance. Understand the strategic implications of share types within a business, ensuring alignment with your long-term goals.
  • Setting up a business in the UK as an international individual: Overcome the challenges of international entrepreneurship by learning the nuances of setting up a business in the UK. From legal considerations to practical insights, this module equips you with the knowledge to establish your venture successfully.

Why Utilise This Knowledge: Understanding the intricacies of business registration, taxes, and international setup provides a solid foundation for launching your venture. Armed with this knowledge, you can make informed decisions, ensuring compliance, and setting the stage for sustainable growth.


Module 2: Business Idea Generation 101

Course Lecturer: Dean Williams


  • Live Date: 05/04/2024, 5pm – 7pm
  • Duration: 2:00 Hours, 1 Lesson
  • Overview: Uncover game-changing trends, craft a killer business model, create a comprehensive business plan, and build your dream team.
  • What You Can Achieve: Develop a viable business idea, create a compelling business plan, and build a strong foundation for your startup.

More Details

Crafting a successful business idea requires more than creativity; it demands strategic thinking and a robust plan. This module takes you through the process of transforming your concepts into a viable business model.

  • Craft a killer business model: Develop a business model that not only captures your vision but aligns with market demands. Learn to create a blueprint that sets the stage for profitability and scalability.
  • Comprehensive business plan development: Go beyond surface-level planning and dive deep into creating a comprehensive business plan. Understand the elements that investors and stakeholders look for, ensuring your plan is a roadmap to success.
  • Assess the viability through Problem-Market Fit analysis: Hone your analytical skills by learning to assess the viability of your business idea through Problem-Market Fit analysis. Ensure that your offering meets a genuine need in the market.
  • Strategically build your ideal entrepreneurial team: Recognize the importance of assembling a team that complements your skills and vision. Gain insights into team dynamics and learn strategies for building a cohesive and high-performing entrepreneurial team.
  • Why Utilise This Knowledge: A well-crafted business model and comprehensive business plan are the cornerstones of a successful venture. By strategically assessing your business idea and building an ideal team, you increase the likelihood of long-term success and investor interest.


Module 3: Sell it Before You Build It - Pre Sales

Course Lecturer: Dean Williams


  • Live Date: 08/04/2024, 5 – 6:30pm
  • Duration: 1:30 Hours, 1 Lesson
  • Overview: Learn the art of pre-selling your product, master pre-sales strategies, and join a supportive entrepreneurial community.
  • What You Can Achieve: Develop a sales mindset, master pre-selling strategies, and revolutionise your approach to turning potential into profit.

More Details

In the fast-paced world of entrepreneurship, mastering the art of pre-selling is a game-changer. This module empowers you to create demand for your product before it even exists, providing a strategic advantage in the market.

  • Master the art of pre-selling and create a strategic pre-sales pipeline: Learn to generate excitement and anticipation around your product. Develop a pre-sales pipeline that not only secures early adopters but also sets the stage for a successful product launch.
  • Develop a sales mindset that transcends traditional boundaries: Cultivate a mindset that goes beyond traditional sales approaches. Discover innovative and ethical sales techniques that resonate with your audience and build long-term customer relationships.
  • Join a supportive entrepreneurial community: Collaboration is key in the entrepreneurial journey. Connect with like-minded individuals, share insights, and foster collaborations within a supportive entrepreneurial community.

Why Utilise This Knowledge: Pre-sales strategies provide a competitive edge by validating your product idea before significant investments. Developing a sales mindset and engaging with a supportive community sets the stage for sustained growth and innovation.


Module 4: How to Build an Investable MVP

Course Lecturer: David Pearce

Linkedin: https://www.linkedin.com/in/drdavidpearce/

  • Live Date: 12/04/2024, 5 – 7pm
  • Duration: 2 Hours, 1 Lesson
  • Overview: Guide to crafting an investable Minimum Viable Product (MVP), covering key aspects of development and attracting potential investors.
  • What You Can Achieve: Create an MVP that captures attention and aligns with market needs.
  • Opportunity: Access to Live pitch day upon successful completion.

More Details

A Minimum Viable Product (MVP) is not just a prototype; it's a strategic tool to attract investors and early adopters. This module guides you through the process of crafting an MVP that not only captures attention but also secures potential investments.

  • Guide to crafting an investable MVP: Understand the key components of an MVP that attract investor attention. From ideation to execution, learn the steps to create an MVP that aligns with market needs and demands.
  • Explore essential software and tools for MVP creation: Gain insights into the tools and technologies essential for MVP development. Streamline your development process and ensure the efficient creation of a product that showcases your vision.
  • Ensure your MVP aligns with market needs and demands: Go beyond the technical aspects and dive into market research. Ensure your MVP addresses genuine customer needs and aligns with market demands, increasing its appeal to investors and early users.

Why Utilise This Knowledge: Crafting an investable MVP is crucial for attracting early-stage funding and building credibility. Understanding the software and tools, coupled with market alignment, positions your MVP as a standout product in a competitive landscape.


Module 5: AI Marketing and SEO Blueprints

Course Lecturer: James Morgan

Linkedin: https://www.linkedin.com/in/jcbind/

  •          Live Date: 15/04/2024, 5 – 7:30pm
  •          Duration: 2:30 Hours, 1 Lesson, Hybrid
  •          Overview: Explore AI-driven marketing and SEO strategies to elevate your digital presence.
  •          What You Can Achieve: Transform your digital strategy with AI, optimize website SEO, and dominate local searches.

More Details

In the digital age, mastering AI-driven marketing and SEO is indispensable. This module immerses you in cutting-edge strategies, ensuring your digital presence stands out in a crowded online landscape.

  • Uncover the foundations of AI in marketing: Explore the fundamentals of AI and its transformative impact on marketing strategies. Understand how AI can enhance customer insights, allowing for more targeted and personalized marketing efforts.
  • Master the art of effective keyword research and analysis: Dive into the intricacies of SEO with a focus on effective keyword research and analysis. Learn how to optimize your content to rank higher in search engine results.
  • Dominate local searches and enhance your presence in voice searches: Stay ahead of the curve by learning techniques to dominate local searches and optimize for voice search. Position your business for success in evolving digital landscapes.

Why Utilise This Knowledge: AI-driven marketing and SEO strategies are essential for staying competitive in the digital realm. Mastering these techniques ensures that your business not only survives but thrives in the ever-evolving online landscape.


Module 6: Mastering Innovation Funding Programmes

Course Lecturer: Harry McDonough

Linkedin: https://www.linkedin.com/in/harry-mcdonough-456341107/

  •  Live Date: 19/04/2024, 5 – 6:30pm
  •  Duration: 1:30 Hours, 1 Lesson, Hybrid
  •  Overview: Navigate innovation funding, gain insights into evaluation processes, and learn the art of creating a strong grant application.
  • What You Can Achieve: Secure financial backing for innovative ventures and understand the legal framework surrounding grant funding.

More Details

Innovation requires financial backing, and navigating the world of funding is a skill in itself. This module provides insights into various funding options, the application process, and legal considerations for securing financial support.

  • Explore various funding options for innovative ventures: Gain a comprehensive understanding of the funding landscape, from grants to venture capital. Evaluate which funding options align with your venture's goals and growth trajectory.
  • Insights into the evaluation process and crafting compelling grant applications: Navigate the evaluation process by understanding what funding bodies look for in grant applications. Learn to craft compelling applications that stand out among the competition.
  • Understand the legal framework surrounding grant funding: Ensure seamless compliance by understanding the legal implications of grant funding. Navigate the intricacies of submitting invoices and gathering evidence for successful funding.

Why Utilise This Knowledge: Securing funding is essential for innovation, and understanding the various options and the application process positions your venture for success. Navigating the legal framework ensures compliance and a smooth funding journey.


Module 7: IP Protection & Exit Strategy for Startups

Course Lecturer: Cameron Nisbett

Linkedin: https://www.linkedin.com/in/cameron-nisbett-morgan/

  •          Live Date: 22/04/2024, 5 – 6:30pm
  •          Duration: 1:30 Hours, 1 Lesson, Hybrid
  •          Overview: Develop strategies for IP protection and create a foundation for a secure exit plan.
  •          What You Can Achieve: Protect your intellectual assets, secure brand identity, and navigate the due diligence process.

More Details

Intellectual property (IP) protection is a cornerstone for startups, and having a well-thought-out exit strategy is crucial for long-term success. This module provides comprehensive insights into protecting your innovative creations and preparing for a strategic exit.

  • Develop robust strategies for leveraging and protecting intellectual assets: Dive deep into the world of intellectual property. Learn strategies to leverage and protect your innovations, including patents, trademarks, and copyrights.
  • Secure your brand identity through effective trademark strategies: Understand the importance of brand identity and learn effective strategies for securing trademarks. Ensure that your brand is distinctive and protected in the market.
  • Navigate the due diligence process for a secure exit plan: Position your startup for success by understanding the due diligence process. Prepare a robust exit strategy that aligns with your business goals, whether through acquisition or other strategic exits.

Why Utilise This Knowledge: Protecting your intellectual assets is paramount for long-term success. By understanding IP strategies and crafting a secure exit plan, you safeguard your innovations and ensure a smooth transition when the time comes.


Module 8: Getting Investor Ready - Agreeing on Your Terms

Course Lecturer: Sam Simpson

Linkedin: https://www.linkedin.com/in/samsimpson1/

  • Live Date: 26/04/2024, 5 – 7:00pm
  • Duration: 2:00 Hours, 1 Lesson, Hybrid
  • Overview: Explore key elements for securing funding, crafting a successful EIS/SEIS application, and understanding term sheet complexities.
  • What You Can Achieve: Empower your venture to secure funding strategically and understand the nuances of investor terms.

More Details

Securing funding from investors is a pivotal step in scaling your venture. This module equips you with the knowledge and skills needed to identify the right amount of funding, navigate complex term sheets, and understand investor criteria.

  • Identify the amount needed for your venture’s success and master strategic fundraising: Gain a deep understanding of your venture's financial needs. Learn how to identify the right amount of funding to propel your startup toward unprecedented success.
  • Navigate term sheet complexities and craft a successful EIS/SEIS application: Delve into the intricacies of term sheets, understanding the legal and financial implications. Master the art of crafting successful EIS/SEIS applications, maximizing your eligibility for tax incentives.
  • Understand investors’ criteria for investment deals: Grasp the nuances of what investors look for in potential deals. Tailor your approach to align with investor expectations, making your pitch more compelling and increasing the likelihood of securing funding.
  • How to legally raise money in the UK as an International Student/Resident: Overcome international barriers by understanding the legal aspects of raising money in the UK. Ensure compliance and create a strategic fundraising plan that suits your unique circumstances.


🎓 What You Can Achieve: Upon completion of this course, you will:

  •          Possess a comprehensive understanding of the entrepreneurial landscape.
  •          Have practical skills to start, scale, and fund your business.
  •          Be equipped with strategies for protecting your intellectual property.
  •          Have the confidence to engage with investors and navigate funding opportunities.
  •          Join a vibrant entrepreneurial community for ongoing support and collaboration.

🏆 Opportunities and Prizes: Participate in the Live Pitch Day for a chance to win prizes, including discounts on SEIS & EIS services, free student technical support, and ongoing support from Goldsmith University.

📜 Certification: Upon completing the course, receive a valuable certificate, showcasing your commitment to entrepreneurial excellence.

Additional Benefits:

  • One-on-One Session with Course Lecturers: Personalised guidance, advice, and support for setting up your business.

Pitch Day Prizes:

  • First Prize: £500 discount on SEIS & EIS services and 60 hours of free student technical support.
  • Second and Third Prize: 60 hours of free student technical support, including marketing, admin, business development, legal, and IT support.

Total Prize Package: Over £1500

Ongoing Support:

Exclusive Goldsmith University Access:

  • All pitches receive ongoing support from Goldsmith University, including access to exclusive events and funding opportunities if criteria are met.

Eligibility Criteria: The 6-week Startup Programme is tailored for early-stage UK technology ventures aiming for growth. If you find yourself in the initial stages of your venture and are seeking expert knowledge in setting up, building, selling, marketing, and fundraising for your startup, this programme is for you. Whether you're in the ideation phase or pushing for early-stage growth, we invite you to explore the benefits of joining one of our upcoming cohorts. Additionally, European startups registered outside the UK are eligible, provided founders commit to attending the in-person pitch day event at Goldsmith University.

Admissions Process: Admission operates on a first-come, first-served basis. To apply, fill out the application form, and upon submission, expect a confirmation email and invoice. Ensure to check your spam folder for the confirmation email. Act promptly to secure your spot in this valuable programme.

Questions? For any inquiries about this module, reach out to hello@thestartupevents.co.uk. Check the FAQ section on the website; your question might already be answered there. We're here to support your journey to startup success!


Invest in Your Entrepreneurial Future Today!

Don't miss this chance to supercharge your entrepreneurial journey. Secure your spot in The Complete Entrepreneurial Course now for just £500 and set the stage for a successful and impactful business venture! 🚀💼

Limited spaces available! Act now and be on your way to entrepreneurial greatness!


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