Ethos: Senior Growth Designer (Paid Social)

Salary: $105,000 - $185,000

Location: USA

Are you a highly adaptable, conversion-driven designer with a passion for paid social? If so, Ethos is looking for you! As a Senior Growth Designer, you will join our Brand & Creative team and focus on designing high-impact paid social ads for platforms like Meta, TikTok, and YouTube. You will bring our brand to life through creative that not only looks great but also drives measurable results. In this role, you will collaborate with marketers, copywriters, and channel stakeholders to understand performance objectives, audience insights, and testing strategies. Your work will range from rapid ad iteration and optimization to developing net-new concepts, all with a strong focus on scaling what works through paid social.

About Ethos:

Ethos is a fast-growing fintech company that is revolutionizing the life insurance industry. Our mission is to make life insurance accessible and affordable for everyone by using technology to simplify the process, remove the paperwork, and provide transparent pricing. We are a digital-first company that puts our customers first, and we are backed by top investors such as Sequoia Capital and Goldman Sachs.

Responsibilities:

• Design a high volume of performance-driven paid social creative for platforms such as Meta, TikTok, and YouTube.
• Support creative needs across other marketing channels, including email campaigns, landing pages, affiliate creative, and more.
• Contribute to paid social and growth-focused creative projects from concept through execution, helping shape strategic direction, pitching ideas, and iterating based on real-time performance data.
• Partner with performance marketers to test, analyze, and evolve creative, applying insights related to hooks, messaging, formats, audiences, and platform best practices.
• Create visual stories through iconography, typography, photography, animation, and infographics, with a focus on capturing attention and driving conversion in paid social environments.
• Apply and evolve the Ethos brand across key marketing channels, ensuring consistency and strategic tailoring for each platform.
• Support creative for new product launches and evolving product lines, developing assets that communicate value clearly and align with go-to-market strategies.

Qualifications and Skills:

• 5–8+ years of experience in marketing or growth design, with a portfolio demonstrating strong paid social performance work and conceptual thinking.
• Deep understanding of paid social platforms (Meta, TikTok, YouTube) and their best practices.
• Proven ability to design conversion-oriented paid social and growth creative.
• Advanced expertise in Figma and Adobe Creative Suite.
• Strong understanding of performance marketing funnels, audience segmentation, and creative testing methodologies.
• Demonstrated ability to contribute to design projects from insights to execution.
• Skilled in visual storytelling and audience-first thinking.
• Strong written and verbal communication skills.
• Experience working cross-functionally with growth, marketing, and product teams.
• High level of organization, self-direction, and attention to detail.
• Experience in DTC, fintech, or financial services preferred.

Application Requirements:

• Resume
• Design portfolio (paid social required)

Benefits:

• Competitive salary and benefits package
• Remote work options
• Opportunity for growth and development in a fast-paced environment

To find out more or apply for this role, please use the following link: https://weworkremotely.com/remote-jobs/ethos-senior-growth-designer-paid-social