Lauren O’Donnell founded Oatsu, aiming to bring convenient, plant-based overnight oats to the UK market. Recognizing a gap for such products, she transitioned from a corporate job to entrepreneurship. Oatsu has enjoyed success, including crowdfunding overfunding and a launch in Holland & Barrett stores. Lauren’s journey highlights the importance of identifying market needs and scaling businesses effectively
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Lauren O’Donnell founded Oatsu, aiming to bring convenient, plant-based overnight oats to the UK market. Recognizing a gap for such products, she transitioned from a corporate job to entrepreneurship. Oatsu has enjoyed success, including crowdfunding overfunding and a launch in Holland & Barrett stores. Lauren’s journey highlights the importance of identifying market needs and scaling businesses effectively