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🚀 Welcome to Startup India X MarkSoc SBSC National Case Competition!
Organized by MarkSoc — the official Marketing Society of Shaheed Bhagat Singh College (SBSC), University of Delhi — in proud association with Startup India, Government of India, this is one of India's most prestigious national-level case competitions for college students.
🎯 About the Competition
This competition challenges students from across India to analyze real-world business problems and present innovative, data-driven solutions. Whether it's marketing strategy, startup ideation, brand building, or business model innovation — if you have the brains and the passion, this stage is yours.
🏫 About MarkSoc SBSC
MarkSoc is the premier marketing society of Shaheed Bhagat Singh College, University of Delhi. Known for organizing high-impact events, workshops, and competitions, MarkSoc has consistently been a platform for nurturing future business leaders and marketing professionals.
🇮🇳 About Startup India
Startup India is a flagship initiative of the Government of India, intended to build a strong ecosystem for nurturing innovation and startups in the country. This partnership brings national credibility and recognition to every participant.
📅 Event Schedule
- Registration Opens: May 2026
- Submission Deadline: TBA
- Results Announcement: May 9, 2026
🏆 What You Win
- National-level participation certificate for all participants
- Cash prizes & trophies for top teams
- Recognition from Startup India
- Networking with industry leaders & mentors
- LinkedIn-worthy achievement for your portfolio
💡 Why Participate?
✔ Solve real business case studies
✔ Compete with the best minds across India
✔ Get mentored by industry experts
✔ Win recognition on a national platform
✔ Add a prestigious credential to your resume
Requirements
Teams must submit the following on Devpost:
1. 📄 Case Solution Presentation (PDF or PPT)
- Maximum 15 slides
- Must include: Problem Analysis, Proposed Solution, Market Research, Implementation Strategy, and Expected Impact
2. 📹 Pitch Video (2–5 minutes)
- Upload to YouTube/Google Drive and share the link
- Briefly explain your solution and approach
3. 📝 Executive Summary (max 500 words)
- A concise written overview of your case solution
4. 👥 Team Details
- Names, colleges, and enrollment/student ID proof of all members
All submissions must be original work created during the competition period. Previously submitted or plagiarized work will be disqualified.
Prizes
Best Marketing Strategy
Awarded to the team presenting the most original, disruptive, and creatively engineered business solution.
Devpost Achievements
Submitting to this hackathon could earn you:
Judges
Amulya Pinson
Judging Criteria
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Marketing & Brand Strategy
Evaluation of branding, positioning, customer acquisition, communication strategy, and overall marketing effectiveness.
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