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Event created by The Startup Events
Scale to Sell: Unlock £1m+ Growth
Breaking the Sales Stigma & Driving SME Growth
- Date: April 17, 2025
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Venue: Lancaster Room, Somerset House
Scale to Sell: Unlock £1m+ Growth
Breaking the Sales Stigma & Driving SME Growth
- Date: April 17, 2025
- Venue: Lancaster Room, Somerset House
In partnership with The Startup Events and Allica Bank, we are hosting a one-off, high-impact event at Somerset House designed for ambitious business owners ready to take their growth to the next level.
Sales is often seen as a taboo topic—many entrepreneurs fear being perceived as too pushy, manipulative, or even as a "con man" rather than a leader. But the truth is, sales is the key to sustainable business growth. Mastering it can be the difference between stagnation and unlocking £1M+ in new revenue. This event will break the stigma, reframe sales as a powerful tool for success, and provide game-changing strategies to help you scale with confidence.
This event is tailored for established SMEs that have been operating for at least one year, generate £50K+ in annual revenue, and employ 5+ team members.
What You’ll Gain:
Pitch Your Business – Present your company to corporate partners, Investors and SMEs
Exclusive SME Network – Get access to 300+ SMEs to expand your network
Expert-Led Insights – Learn from successful entrepreneurs, sales leaders, and investors
High-Value Networking – Connect with serious business owners
Practical Takeaways – Gain tools and frameworks to drive revenue growth
If you're ready to sell smarter, scale faster, and unlock serious business growth, this event is for you. Secure your spot now!
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Who Should Attend?
Established SME Founders & Business Owners – Looking to scale sales and unlock new revenue streams.
Sales & Business Development Leaders – Seeking proven strategies to close more deals and optimize their sales process.
Entrepreneurs & Scaleup Leaders – Ready to move beyond word-of-mouth sales and build a scalable growth strategy.
CEOs & Managing Directors – Focused on increasing revenue, improving client retention, and expanding into new markets.
B2B Business Owners – Interested in selling to corporate clients and securing government contracts.
Marketing & Growth Professionals – Looking to align sales and marketing for better lead generation and conversions.
Investors & Advisors – Keen to connect with high-growth SMEs and understand key sales challenges and opportunities.
Women & Underrepresented Entrepreneurs – Seeking support, strategies, and connections to drive business success.
Partnership & Corporate Sales Teams – Wanting to access a network of 300+ SMEs for collaborations and new business opportunities.
🎟 Limited spots available – RSVP now and take the first step toward smarter sales!
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Sales Strategies for Scalable Growth Panel:
Leadership in Startups: Navigating Growth & Challenges
An exciting conversation with:
Moderator: Chloe Oladipo - Strategic Advisor | Building Brand Loyalty for Tech, Beauty & Wellness Leaders
https://www.linkedin.com/in/chloeoladipo/
With a background in tech and management consulting, Chloe blends data-driven insights with cultural intelligence to help brands stay top-of-mind. She's worked across tech, beauty, wellness, and the arts, shaping identities that are respected and remembered.
Conrad Ford - Chief Product & Strategy Officer
Conrad is a fintech leader who founded Funding Options, one of Europe’s fastest-growing firms (FT1000, 2022). Now helping scale Allica Bank, he has a background in banking, digital innovation, and building high-performing teams.
Ricardo Pascual - Co-Founder/ Podcaster
Ricardo is the CEO of GetAdvice.io, connecting businesses with top-tier experts, and the Co-Founder of The Startup Events, bringing founders and investors together across Europe. As host of Innovation Conversation, a Top 1% podcast, he leads candid discussions with top entrepreneurs. His mission: to connect the right people, break down barriers, and turn ideas into action.
Tash Rebuck - Founder / Sales Coach
Tash Rebuck is the founder of TR Sales Consultancy, specializing in B2B sales strategy and training for startups, scale-ups, and growth-focused businesses. She helps companies build strong commercial teams, develop winning sales processes, and close big deals. With a hands-on approach, Tash equips founders with the tools, training, and strategies they need to scale successfully.
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About the Event
Join The Startup Events at Somerset House for an evening of unfiltered, authentic conversations that promise to enrich your entrepreneurial journey. Seize this opportunity to connect, learn, and be inspired by those who have thrived in the dynamic world of startups. Secure your spot now and chart a course for success!
In this exclusive fireside chat, The Startup Events brings together a panel of distinguished experts who have weathered the storms and navigated the highs and lows of the startup ecosystem. This evening promises raw, unfiltered insights into the challenges, trends, failures, and triumphs that define the entrepreneurial journey.
Why Attend?
Unlock Insights: Gain unparalleled insights into the challenges, trends, and triumphs of the startup world from experts who have walked the talk.
Networking Opportunities: Connect with like-minded individuals, industry experts, and potential collaborators during interactive networking sessions.
Learn from Failures: Hear real, unfiltered stories of startup failures and the invaluable lessons learned, providing a roadmap for avoiding common pitfalls.
Discover Unconventional Strategies: Explore unconventional approaches and strategies employed by successful entrepreneurs to stand out in a saturated market.
Mentorship Wisdom: Understand the pivotal role of mentorship in startup success and learn how to cultivate meaningful mentorship relationships.
Future Trends: Get exclusive insights into the future of the UK startup ecosystem and stay ahead of the curve.
Interactive Q&A: Engage directly with the panelists during the interactive Q&A session, ensuring your burning questions are answered.
- ----------------------------------
About the Venue:
Lancaster Room Overview for the Startup Events:
Step into an unparalleled venue for entrepreneurial discourse at the Lancaster Room in Somerset House. This distinctive space, nestled in the New Wing, offers an aesthetic rawness characterized by dramatic pillars, lofty ceilings, and exposed floorboards. Against the backdrop of panoramic views overlooking the Thames, the Lancaster Room harmoniously marries the historic features of Somerset House with a contemporary edge, creating an atmosphere that is both evocative and cutting-edge.
Boasting its private entrance, this venue opens the door to endless possibilities for creative expression, making it an ideal choice for immersive and experiential events, impactful product launches, dynamic fashion shows, and captivating photoshoots. The Lancaster Room sets the stage for The Startup Events' uncensored fireside chat, promising an evening of raw insights and unfiltered conversations within this unique and inspiring space.
About the Organiser - The Startup Events 
Website: thestartupevents.co.uk
A Thriving Startup Community Driven by Founders, for Founders
At The Startup Events, we're not just an event organiser; we're a bustling hub where founders help fellow founders.
Our mission is to illuminate the ever-evolving digital tech ecosystem, creating a seamless platform for governments, investors, and tech companies to connect and collaborate with our esteemed members.
Within our vibrant community, you'll discover a diverse blend of startups, scaleups, late-stage businesses, academia, and representatives from the public sector. 
By nurturing these varied relationships, we foster an environment that incubates innovation and cultivates productive partnerships.
Join us in this exciting journey, where knowledge is shared, networks expand, and opportunities flourish. Be a part of The Startup Events, where growth, innovation, and collaboration thrive hand in hand.
- -----------------------------------------------------------------
Sponsors & Supporters:
DOES
Led by Akil Benjamin, DOES supports businesses to grow through inclusive incubator and accelerator programs.
They have supported over 7000 businesses since 2019 working with Morgan Stanley, Somerset House, M&C Saatchi, Channel 4, Lloyds Banking Group, Google, Pinterest.
RCK Partners
Tax Consultancy Specialising In Innovation Funding & Property Tax
We are a London-based tax consultancy, specialising in tax-saving services including R&D Tax Relief, Capital Allowances, Business Rates, Patent Box, Land Remediation and Enquiry Support Services.
Odev.Tech
Offering world-class software development services, featured in FORBES magazine and our goal is to make sure we deliever expectional softwware for everyone one of our clients.
You can have a look at our extensive portofolio here: https://odev.tech/portfolio
And our extensive capabilies here:
01.Software, App and Web Development
- -----------------------------------------------------------------
Want to sponsor us?
Interested in sponsoring us?
We're thrilled to offer sponsorship opportunities for our dynamic event. By becoming a sponsor, you'll gain valuable exposure to a vibrant community of founders, investors, and industry enthusiasts. Your support will play a pivotal role in making this event an unforgettable success.
Get in touch today to discuss how we can showcase your brand and amplify your presence within the startup ecosystem.
E -mail Address: Hello@thestartupevents.co.uk
- -----------------------------------------------------------------
Important notice:
We take great pride in the high-quality connections that our events offer. We have a fair number of tickets available for the entire startup community, including founders, startup employees, investors, and others (students, accountants, lawyers, aspiring entrepreneurs, and other companies servicing startups).
Please only book tickets that are applicable to you. We will verify your details and upon the results might cancel your booking.
If Eventbrite runs out of tickets for your category, please join the waiting list or email hello@thestartupevents.com, and we may be able to add you.
Just to clarify, when we say startups, we mean scalable businesses looking for investments now or planning to start soon. For example, if you are a self-employed marketing specialist, please register as "Other" rather than as a "Founder".
In partnership with The Startup Events and Allica Bank, we are hosting a one-off, high-impact event at Somerset House designed for ambitious business owners ready to take their growth to the next level.
Sales is often seen as a taboo topic—many entrepreneurs fear being perceived as too pushy, manipulative, or even as a "con man" rather than a leader. But the truth is, sales is the key to sustainable business growth. Mastering it can be the difference between stagnation and unlocking £1M+ in new revenue. This event will break the stigma, reframe sales as a powerful tool for success, and provide game-changing strategies to help you scale with confidence.
This event is tailored for established SMEs that have been operating for at least one year, generate £50K+ in annual revenue, and employ 5+ team members.
What You’ll Gain:
Pitch Your Business – Present your company to corporate partners, Investors and SMEs
Exclusive SME Network – Get access to 300+ SMEs to expand your network
Expert-Led Insights – Learn from successful entrepreneurs, sales leaders, and investors
High-Value Networking – Connect with serious business owners
Practical Takeaways – Gain tools and frameworks to drive revenue growth
If you're ready to sell smarter, scale faster, and unlock serious business growth, this event is for you. Secure your spot now!
- -----------------------------------------------------------------
Who Should Attend?
Established SME Founders & Business Owners – Looking to scale sales and unlock new revenue streams.
Sales & Business Development Leaders – Seeking proven strategies to close more deals and optimize their sales process.
Entrepreneurs & Scaleup Leaders – Ready to move beyond word-of-mouth sales and build a scalable growth strategy.
CEOs & Managing Directors – Focused on increasing revenue, improving client retention, and expanding into new markets.
B2B Business Owners – Interested in selling to corporate clients and securing government contracts.
Marketing & Growth Professionals – Looking to align sales and marketing for better lead generation and conversions.
Investors & Advisors – Keen to connect with high-growth SMEs and understand key sales challenges and opportunities.
Women & Underrepresented Entrepreneurs – Seeking support, strategies, and connections to drive business success.
Partnership & Corporate Sales Teams – Wanting to access a network of 300+ SMEs for collaborations and new business opportunities.
🎟 Limited spots available – RSVP now and take the first step toward smarter sales!
- -----------------------------------------------------------------
Sales Strategies for Scalable Growth Panel:
Leadership in Startups: Navigating Growth & Challenges
An exciting conversation with:
Moderator: Dean Williams - Senior Business Consultant, Goldsmith University
Linkedin: https://www.linkedin.com/in/dean-williams-business-consultant/
Dean Williams, the seasoned Senior Business Consultant at Goldsmith University, will be at the helm of this thought-provoking conversation. With a passion for advancing individuals from disadvantaged backgrounds, Dean's extensive experience in business advisory and consultancy provides a unique lens through which he navigates the intricacies of the startup landscape. His probing questions will unravel the untold stories of entrepreneurship, creating an environment where authenticity meets expertise.
Conrad Ford - Chief Product & Strategy Officer
Conrad is a fintech leader who founded Funding Options, one of Europe’s fastest-growing firms (FT1000, 2022). Now helping scale Allica Bank, he has a background in banking, digital innovation, and building high-performing teams.
Ricardo Pascual - Co-Founder/ Podcaster
Ricardo is the CEO of GetAdvice.io, connecting businesses with top-tier experts, and the Co-Founder of The Startup Events, bringing founders and investors together across Europe. As host of Innovation Conversation, a Top 1% podcast, he leads candid discussions with top entrepreneurs. His mission: to connect the right people, break down barriers, and turn ideas into action.
Tash Rebuck - Founder / Sales Coach
Tash Rebuck is the founder of TR Sales Consultancy, specializing in B2B sales strategy and training for startups, scale-ups, and growth-focused businesses. She helps companies build strong commercial teams, develop winning sales processes, and close big deals. With a hands-on approach, Tash equips founders with the tools, training, and strategies they need to scale successfully.
- -----------------------------
About the Event
Join The Startup Events at Somerset House for an evening of unfiltered, authentic conversations that promise to enrich your entrepreneurial journey. Seize this opportunity to connect, learn, and be inspired by those who have thrived in the dynamic world of startups. Secure your spot now and chart a course for success!
In this exclusive fireside chat, The Startup Events brings together a panel of distinguished experts who have weathered the storms and navigated the highs and lows of the startup ecosystem. This evening promises raw, unfiltered insights into the challenges, trends, failures, and triumphs that define the entrepreneurial journey.
Why Attend?
Unlock Insights: Gain unparalleled insights into the challenges, trends, and triumphs of the startup world from experts who have walked the talk.
Networking Opportunities: Connect with like-minded individuals, industry experts, and potential collaborators during interactive networking sessions.
Learn from Failures: Hear real, unfiltered stories of startup failures and the invaluable lessons learned, providing a roadmap for avoiding common pitfalls.
Discover Unconventional Strategies: Explore unconventional approaches and strategies employed by successful entrepreneurs to stand out in a saturated market.
Mentorship Wisdom: Understand the pivotal role of mentorship in startup success and learn how to cultivate meaningful mentorship relationships.
Future Trends: Get exclusive insights into the future of the UK startup ecosystem and stay ahead of the curve.
Interactive Q&A: Engage directly with the panelists during the interactive Q&A session, ensuring your burning questions are answered.
- ----------------------------------
About the Venue:
Lancaster Room Overview for the Startup Events:
Step into an unparalleled venue for entrepreneurial discourse at the Lancaster Room in Somerset House. This distinctive space, nestled in the New Wing, offers an aesthetic rawness characterized by dramatic pillars, lofty ceilings, and exposed floorboards. Against the backdrop of panoramic views overlooking the Thames, the Lancaster Room harmoniously marries the historic features of Somerset House with a contemporary edge, creating an atmosphere that is both evocative and cutting-edge.
Boasting its private entrance, this venue opens the door to endless possibilities for creative expression, making it an ideal choice for immersive and experiential events, impactful product launches, dynamic fashion shows, and captivating photoshoots. The Lancaster Room sets the stage for The Startup Events' uncensored fireside chat, promising an evening of raw insights and unfiltered conversations within this unique and inspiring space.
About the Organiser - The Startup Events
Website: thestartupevents.co.uk
A Thriving Startup Community Driven by Founders, for Founders
At The Startup Events, we're not just an event organiser; we're a bustling hub where founders help fellow founders. Our mission is to illuminate the ever-evolving digital tech ecosystem, creating a seamless platform for governments, investors, and tech companies to connect and collaborate with our esteemed members.
Within our vibrant community, you'll discover a diverse blend of startups, scaleups, late-stage businesses, academia, and representatives from the public sector. By nurturing these varied relationships, we foster an environment that incubates innovation and cultivates productive partnerships.
Join us in this exciting journey, where knowledge is shared, networks expand, and opportunities flourish. Be a part of The Startup Events, where growth, innovation, and collaboration thrive hand in hand.
- -----------------------------------------------------------------
Sponsors & Supporters:
DOES
Led by Akil Benjamin, DOES supports businesses to grow through inclusive incubator and accelerator programs.
They have supported over 7000 businesses since 2019 working with Morgan Stanley, Somerset House, M&C Saatchi, Channel 4, Lloyds Banking Group, Google, Pinterest.
RCK Partners
Tax Consultancy Specialising In Innovation Funding & Property Tax
We are a London-based tax consultancy, specialising in tax-saving services including R&D Tax Relief, Capital Allowances, Business Rates, Patent Box, Land Remediation and Enquiry Support Services.
Odev.Tech
Offering world-class software development services, featured in FORBES magazine and our goal is to make sure we deliever expectional softwware for everyone one of our clients.
You can have a look at our extensive portofolio here: https://odev.tech/portfolio
And our extensive capabilies here:
01.Software, App and Web Development
- -----------------------------------------------------------------
Want to sponsor us?
Interested in sponsoring us?
We're thrilled to offer sponsorship opportunities for our dynamic event. By becoming a sponsor, you'll gain valuable exposure to a vibrant community of founders, investors, and industry enthusiasts. Your support will play a pivotal role in making this event an unforgettable success.
Get in touch today to discuss how we can showcase your brand and amplify your presence within the startup ecosystem.
E -mail Address: Hello@thestartupevents.co.uk
- -----------------------------------------------------------------
Important notice:
We take great pride in the high-quality connections that our events offer. We have a fair number of tickets available for the entire startup community, including founders, startup employees, investors, and others (students, accountants, lawyers, aspiring entrepreneurs, and other companies servicing startups).
Please only book tickets that are applicable to you. We will verify your details and upon the results might cancel your booking.
If Eventbrite runs out of tickets for your category, please join the waiting list or email hello@thestartupevents.com, and we may be able to add you.
Just to clarify, when we say startups, we mean scalable businesses looking for investments now or planning to start soon. For example, if you are a self-employed marketing specialist, please register as "Other" rather than as a "Founder".
