$10,000 for Women-Owned Beauty & Wellness Brands – Makers Mindset x The Equity Studio

The Makers Mindset x The Equity Studio 2026 Grant provides equity-free funding to women-led consumer brands operating across the beauty and wellness sectors. Five businesses will each receive $10,000, alongside mentorship, community support and increased visibility.

Here’s what you can expect:

• $10,000 in equity-free grant funding per selected business

• Five businesses will be selected, with $50,000 awarded in total

• Access to mentorship and guidance from experienced founders and industry leaders

• Opportunities for increased visibility across Makers Mindset and The Equity Studio platforms

• Access to a community of entrepreneurs and experts

• Funding can be used towards marketing, manufacturing, or research and development

• Recipients retain ownership of their businesses with no equity stake required

• Awardees will be selected in November 2026

Who can apply?

• Businesses legally registered in the United States

• Businesses selling consumer packaged goods (CPG) within Beauty or Wellness

• Eligible beauty categories include skincare, cosmetics, haircare, scalp care, bodycare, oral care, fragrance, hygiene and family & baby care

• Eligible wellness categories include supplements, nutritional products, functional food and beverages, hormone care, longevity and performance products

• Businesses must be at least 51% women-owned

• Businesses must have no more than 10 employees

• Annual revenue must be over $50,000 and no greater than $2 million

• Businesses must have been generating revenue for at least one full year

Deadline: 9 October 2026 at 11:59 PM PST