Redcare Pharmacy: App CRM Manager (m/f/d)

Salary: Not specified.

Location: Remote.

Are you passionate about customer engagement and retention? Do you thrive in a collaborative and innovative work environment? If so, then Redcare Pharmacy may have the perfect role for you. As the leading e-pharmacy in Europe, Redcare Pharmacy is dedicated to creating a healthy workplace where employees feel valued and inspired to contribute to their vision of "Until every human has their health." Join their team as an App CRM Manager (m/f/d) and make a meaningful impact on their international markets.

About Redcare Pharmacy:

Redcare Pharmacy is Europe’s No.1 e-pharmacy, powered by passionate teams and cutting-edge innovation. Their mission is to ensure that "every human has their health" by providing accessible and reliable healthcare services. With a strong focus on collaboration and employee growth, Redcare Pharmacy offers a dynamic and inclusive work culture that values diversity and creativity. Join their team and be a part of their exciting journey towards building a healthier world.

Responsibilities:

• Develop push notification and in-app communication strategies for the Redcare App, including ownership of the app CRM tool.
• Support marketing teams in planning and executing in-app and push campaigns, and take hands-on ownership for complex or cross-market use cases.
• Act as the app CRM expert and interface between Marketing, Product, Engineering, Data, and external partners.
• Work closely with Product and Tech on mobile CRM topics such as event tracking, data structures, and feature integrations.
• Define standards, best practices, templates, and documentation to ensure consistent quality and efficient execution across markets.
• Monitor market, technology, and competitive trends in mobile CRM and translate them into actionable improvements.

Qualifications:

• Several years of hands-on experience in app CRM, ideally in an e-commerce, digital, or agency environment.
• Strong experience with push and in-app platforms such as CleverTap, Leanplum, Braze, or similar tools.
• Strong technical understanding of mobile apps, including event tracking, user properties, consent management, and data flows.
• Comfortable acting as a technical advisor and sparring partner for product managers, engineers, and marketing stakeholders.
• Solid analytical skills and experience with KPIs, dashboards, and reports.
• Structured, proactive, and a clear communicator with good stakeholder management skills.
• Fluent in English and at least a B1 level in German.

Benefits:

• Work from Home: Up to 20 days a year anywhere in the EU.
• Redcare events: Regularly scheduled team events and parties.
• Kindergarten Grant: 100,00 € (total) per month for childcare in kindergarten.
• Mental Health: Quick and professional help from psychologists.
• Personal Development: Support for career development through internal & external training.
• Mobility: Fully costed Deutschland Ticket for commuting.
• Sports & Health: A variety of opportunities to improve health with an Urban Sports Club membership.

To find out more or apply for this role, please use the following link: Apply here