Helium 10: Product Marketing Manager, Team Lead

Salary: $100k-$115k CAD ($105k-125k USD) | Location: Toronto/US - Remote

About Helium 10

Looking for a challenging and rewarding role in the e-commerce industry? Helium 10, a leading provider of e-commerce solutions, is seeking a highly skilled Product Marketing Manager Team Lead to join their team. This role offers the opportunity to work on key strategic projects for the business, lead a team, and make a significant impact in a rapidly growing company. If you are a driven and ambitious individual with a passion for shaping the future of e-commerce, this could be the perfect opportunity for you.

Helium 10 is a fast-paced and innovative organization, dedicated to empowering sellers by providing them with the tools, insights, and resources needed to succeed in today’s competitive marketplace. With a focus on excellence and a commitment to craft mastery, Helium 10 is at the forefront of the industry, shaping the future for Amazon, Walmart, and TikTok sellers. Join a team that values collaboration, growth, and delivering the highest quality service and solutions.

Responsibilities:

• Develop go-to-market strategies and lead launch execution, ensuring product positioning and messaging resonates with target personas.
• Define and maintain ideal customer profiles, user personas, and buyer personas using customer data and market research.
• Own end-to-end execution of critical cross-functional launches, including planning, timelines, dependencies, risk management, readiness, and post-launch optimization.
• Collaborate with Product, Growth, Creative, and Customer Success teams to align stakeholders, drive launch readiness, and resolve any execution roadblocks.
• Measure launch success, track performance, gather insights, and make necessary improvements.
• Act as an internal advocate for the product and end users, serving as an expert for assigned product areas.
• Manage and mentor one Associate PMM while also leading your own strategic launches.

Requirements:

• 5+ years of product marketing experience (SaaS or tech preferred).
• Proven ability to build and execute go-to-market plans, including complex cross-functional launches.
• Strong positioning and messaging skills with excellent writing and editorial judgment.
• Exceptional communication skills, both written and verbal, with experience leading meetings and providing updates to stakeholders.
• Data-driven with the ability to define success metrics, analyze performance, and make necessary improvements.
• Familiarity with analytics tools and lifecycle channels and tools is preferred.
• Strong project management and stakeholder leadership skills, with the ability to thrive in ambiguous situations.

Benefits:

• Flexible Paid Time Off
• Paid Holidays and Floating Holidays
• Medical, Dental, Vision, FSA/HSA, Life Insurance, and Pet Insurance
• 401k with Employer Match
• Paid Volunteer Time Off
• Paid Parental Leave
• Competitive salary and bonus compensation based on experience and qualifications.

Apply here

Helium 10 is committed to creating a diverse workforce.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.