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What are the things that need to be considered when starting a new business?


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Which problem that consumers face today, are you trying to solve?Β 

If you find yourself in the exact opposite situation of 'Which consumers can I sell my existing product to' then you have made your life a lot more challenging.

Solving problems that consumers face in large enough numbers means that you can design a product / service / solution that they will want to buy.Β  Understand the problem clearly, devise a solution, work out the size of the opportunity then build a strategy and a financial plan.Β  If that all makes sense, then you may stand a chance of becoming a successful business owner.

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